NBC 7 decided to dig deeper, beyond the headlines and statistics, to understand how and why this fentanyl emergency has unfolded in San Diego County, as well as the impact the crisis is having in our communities and finally, what work needs to be done to fight what’s being called an epidemic. During our journey, we spoke with parents who’ve lost their kids, overdose survivors, academic and medical professionals, representatives of government agencies and activists. Their stories from the front lines of this battle are raw, honest and sometimes frightening. Through telling these stories, we hope San Diegans can better understand the magnitude of the fentanyl crisis and what we need to do together to protect our families from that next poison pill.