Gambling on Addiction: How Governments Rely on Problem Gamblers
Introduction
Gambling on Addiction is a 2017 The Fifth Estate investigation into the relationship between government-operated gambling and problem gamblers in Canada, examining whether provincial gambling programs are doing enough to protect people at risk of addiction. The documentary explores the tension between promoting responsible gambling and the billions of dollars governments receive from lotteries, casinos, and other forms of gambling.
Through interviews with researchers, addiction experts, former gamblers, and industry representatives, Gambling on Addiction examines the psychology behind electronic gaming machines, the effectiveness of self-exclusion programs, and the ethical questions surrounding government dependence on gambling revenue. The investigation asks whether existing safeguards adequately protect vulnerable individuals when governments themselves benefit financially from gambling.
OLG's Responsible Gambling Tools
Since Gambling on Addiction was released in 2017, OLG has expanded its responsible gambling programs and tools. These include PlaySmart resources that provide information about how gambling works, tools for setting limits and taking breaks, and My PlayBreak, a voluntary self-exclusion program that allows people to exclude themselves from Ontario casinos, Charitable Gaming Centres, and OLG.ca for a selected period of time.
In 2026, Ontario also introduced BetGuard, which allows people to self-exclude from all regulated online gambling sites in the province through a single registration. Unlike My PlayBreak, BetGuard applies across Ontario's regulated online gambling market rather than only OLG-operated gambling.
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Quotes
"OLG says 88% of casino gaming revenue comes from slot machines. To put their popularity in perspective, there are some 100,000 legal electronic gaming machines (EGMs) in Canada. That's compared to 65,000 ATMs. Author and academic Natasha Schull says these machines have a corrosive effect on all gamblers, not just addicts, designed with sophisticated algorithms to separate you from your money."
"Success is measured not only by revenue, but by the time gamblers spend on these machines. It's known as TOD, or time on device, where gamblers are lulled into a trancelike escape from life, and loss."
"As my heart rate increases, I learned that even the illusion of winning gives players a blast of dopamine, like a chemical jackpot for the brain."
"Unlike card games or horse races, bets on a slot machine come fast and furiously. According to Harrigan (Gambling Research Lab at the University of Waterloo), the industry average is about 1,000 spins an hour. Studies suggest the rapid-fire gambling increases the onset of addiction."1
"It's a program called Self-Exclusion, common at casinos across Canada. Ontario's casinos now have facial recognition software. Once they're isolated and identified via the cameras at fixed entrances for example, the alerts are sent to the operator at which time the operator can make an informed decision on the self-excluded individual as to next steps."
"It began in 1975 with a single lottery called Wintario, with spinning balls and televised draws. The lottery made a meagre $43 million profit in its first year of operation, but that was then. This is now. Today, the gleaming OLG is the biggest provincial gaming corporation in Canada, with more than 18,000 employees, generating $7.5 billion in gross revenues for a deficit-ridden government."2
"Depending on the jurisdiction and the time period between 15 to 50% of gambling revenue comes from problem gamblers … addicts pump billions a year into government run casinos across Canada. If your revenue base is hinged on drawing a good portion of your money from an addictive population, that's a problematic business enterprise."3
"There's one policy the OLG enforces rigorously: if you are self-excluded and you win big, you're out of luck. So, gamblers on the banned list are free to lose hundreds of thousands of dollars in the casino, but the minute they win a jackpot of more than $10,000, casino reps won't pay them out, they'll kick them out of the casinos."
1 Research has identified speed of play as an important structural feature of gambling. Games with higher event frequencies have been associated with gambling-related harm, including greater monetary losses and difficulty stopping, while experimental research has found that faster play can impair a player's ability to inhibit responses.
2 OLG's financial contribution to Ontario remains substantial. In fiscal 2024–25, OLG reported approximately $9.3 billion in total proceeds across retail lottery, land-based gaming, and digital gaming, with approximately $2.25 billion in net profit delivered to the Province of Ontario.
3 Research estimates vary considerably by jurisdiction, gambling activity, and methodology, but reviews have generally found that approximately 15–50% of gambling revenue may come from people experiencing problem gambling. Canadian research has similarly found that people with gambling problems can account for a disproportionately large share of gambling revenue.
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